{"id":356442,"date":"2024-01-12T18:30:31","date_gmt":"2024-01-12T23:30:31","guid":{"rendered":"https:\/\/knowtechie.com\/?p=356442"},"modified":"2024-01-12T18:30:41","modified_gmt":"2024-01-12T23:30:41","slug":"googles-search-algorithm-sees-deepfake-porn-as-helpful-content","status":"publish","type":"post","link":"https:\/\/knowtechie.com\/googles-search-algorithm-sees-deepfake-porn-as-helpful-content\/","title":{"rendered":"Google&#8217;s search algorithm sees deepfake porn as helpful content"},"content":{"rendered":"<p>Let&#8217;s not beat around the bush: We all love the internet.  It&#8217;s a treasure trove of information, a place where we meet friends, and it offers us a good laugh at silly memes. <\/p>\n\n\n\n<p>But every now and then, it feels like we&#8217;ve opened a can of worms, and what pops out isn&#8217;t exactly a laugh riot.<\/p>\n\n\n\n<p>Case in point: a recent\u00a0<a href=\"https:\/\/arstechnica.com\/tech-policy\/2024\/01\/report-deepfake-porn-consistently-found-atop-google-bing-search-results\/\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"547971\">report by <em>Arstechnica<\/em><\/a>\u00a0has revealed a gross misstep by Google and Bing. Turns out, they&#8217;ve been putting nonconsensual deepfake porn at the top of their search results. And yes, it&#8217;s as bad as it sounds.<\/p>\n\n\n\n<p>A deep dive into the <em><a href=\"https:\/\/www.nbcnews.com\/tech\/internet\/google-bing-deepfake-porn-image-celebrity-rcna130445https:\/\/www.nbcnews.com\/tech\/internet\/google-bing-deepfake-porn-image-celebrity-rcna130445https:\/\/www.nbcnews.com\/tech\/internet\/google-bing-deepfake-porn-image-celebrity-rcna130445https:\/\/www.nbcnews.com\/tech\/internet\/google-bing-deepfake-porn-image-celebrity-rcna130445\" data-lasso-id=\"547972\" target=\"_blank\" rel=\"noopener\">NBC News investigation<\/a><\/em> revealed that out of 36 popular female celebrities&#8217; names coupled with terms like &#8220;deep fake,&#8221; &#8220;deep fake porn,&#8221; and &#8220;fake nudes,&#8221; 34 Google searches and 35 Bing searches led to explicit deep fake content. <\/p>\n\n\n\n<p>And we&#8217;re not talking about buried links or images; these were front and center, hogging the limelight of the prime real estate that is the first page of search results.<\/p>\n\n\n<style>.kb-image356442_e0b93f-0d .kb-image-has-overlay:after{opacity:0.3;}.kb-image356442_e0b93f-0d img.kb-img, .kb-image356442_e0b93f-0d .kb-img img{border-top-left-radius:4px;border-top-right-radius:4px;border-bottom-right-radius:4px;border-bottom-left-radius:4px;filter:drop-shadow(2px 7px 14px rgba(0, 0, 0, 0.2));}<\/style><div class=\"wp-block-kadence-image kb-image356442_e0b93f-0d\"><figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1573\" height=\"899\" src=\"https:\/\/knowtechie.com\/wp-content\/uploads\/2019\/02\/deepfakes.jpg\" alt=\"deepfakes ai daisy ridley\" class=\"kb-img wp-image-84671\" title=\"\" srcset=\"https:\/\/knowtechie.com\/wp-content\/uploads\/2019\/02\/deepfakes.jpg 1573w, https:\/\/knowtechie.com\/wp-content\/uploads\/2019\/02\/deepfakes-300x171.jpg 300w, https:\/\/knowtechie.com\/wp-content\/uploads\/2019\/02\/deepfakes-768x439.jpg 768w, https:\/\/knowtechie.com\/wp-content\/uploads\/2019\/02\/deepfakes-1536x878.jpg 1536w\" sizes=\"(max-width: 1573px) 100vw, 1573px\" \/><figcaption>Image: TrustedReviews<\/figcaption><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\">What is Deepfake porn?<\/h3>\n\n\n\n<p>For the uninitiated, deepfake porn involves <a href=\"https:\/\/knowtechie.com\/what-is-deepfake-porn\/\" data-lasso-id=\"547973\">pasting a person&#8217;s face onto the body of another in a pornographic video or image<\/a> \u2014 all without the person&#8217;s consent. <\/p>\n\n\n\n<p>The internet, apparently, has a black market for this kind of stuff, with popular deepfake websites and forums acting as the seedy underbelly.<\/p>\n\n\n\n<p>Not to be outdone,\u00a0<a href=\"https:\/\/www.windowscentral.com\/software-apps\/browsing\/google-and-bing-under-fire-for-promoting-nonconsensual-deepfake-porn-as-ai-continues-to-brew-more-trouble\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"547974\"><em>Windows Central<\/em><\/a>\u00a0added more fuel to the fire. Not only were deep fakes of popular celebrities being peddled, but also &#8220;fake nude photos of former teen Disney Channel female actors.&#8221; <\/p>\n\n\n\n<p>Even <a href=\"https:\/\/knowtechie.com\/ios-copilot-iphone-out-now\/\" data-lasso-id=\"547975\">Microsoft&#8217;s AI assistant Copilot<\/a>, although refusing to display deepfake porn directly, listed links that could lead users down the rabbit hole.<\/p>\n\n\n\n<p>Now, before you go all <em>&#8216;Black Mirror&#8217;<\/em> on us, both Google and Bing do offer victims the option to request the removal of nonconsensual content through online forms. But critics argue this is a mere drop in the ocean. <\/p>\n\n\n\n<p>More needs to be done to combat the prevalence and discoverability of deepfake pornography, as this issue starts to impact not just celebrities but also average Joes and Janes.<\/p>\n\n\n\n<p>Interestingly, when\u00a0<a href=\"https:\/\/www.nbcchicago.com\/news\/national-international\/google-and-bing-put-nonconsensual-deepfake-porn-at-the-top-of-some-search-results\/3325062\/\" target=\"_blank\" rel=\"noopener\" data-lasso-id=\"547976\"><em>NBC News<\/em><\/a>\u00a0reached out to Google, the tech giant acknowledged the issue and stated that they are working to strengthen protections on Search. <\/p>\n\n\n\n<p>However, despite these assurances, the fact remains that tech giants have been slow to curb the rise of these deepfakes.<\/p>\n\n\n\n<p style=\"font-size:16px\"><em>Have any thoughts on this? Drop us a line below in the comments, or carry the discussion to our&nbsp;<a rel=\"noopener\" href=\"https:\/\/twitter.com\/knowtechie\" target=\"_blank\" data-lasso-id=\"547977\">Twitter<\/a>&nbsp;or&nbsp;<a rel=\"noopener\" href=\"https:\/\/facebook.com\/knowtechie\" target=\"_blank\" data-lasso-id=\"547978\">Facebook<\/a>.<\/em><\/p>\n\n\n\n<p><strong>Editors\u2019 Recommendations:<\/strong><\/p>\n\n\n\n<ul>\n<li><a href=\"https:\/\/knowtechie.com\/bruce-willis-deepfake-deepcake\/\" data-lasso-id=\"547979\"><strong>Did Bruce Willis sell his image rights to a deepfake company?<\/strong><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/knowtechie.com\/researchers-reveal-how-they-detect-deepfake-audio-heres-how\/\" data-lasso-id=\"547980\"><strong>Researchers reveal how they detect deepfake audio \u2013\u00a0here\u2019s how<\/strong><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/knowtechie.com\/this-deepfake-tom-cruise-is-so-real-it-will-have-you-questioning-reality\/\" data-lasso-id=\"547981\"><strong>This deepfake Tom Cruise is so real it will have you questioning reality<\/strong><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/knowtechie.com\/forget-video-deepfakes-audio-only-deepfakes-are-now-a-very-real-threat\/\" data-lasso-id=\"547982\"><strong>Forget video deepfakes, audio-only deepfakes are now a very real threat<\/strong><\/a><\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>More needs to be done to combat the prevalence and discoverability of deepfake pornography<\/p>\n","protected":false},"author":1,"featured_media":48617,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","apple_news_api_created_at":"2024-01-12T23:30:40Z","apple_news_api_id":"4560130d-1d37-4a61-8ac6-7988bc00a9f1","apple_news_api_modified_at":"2024-01-12T23:30:40Z","apple_news_api_revision":"AAAAAAAAAAD\/\/\/\/\/\/\/\/\/\/w==","apple_news_api_share_url":"https:\/\/apple.news\/ARWATDR03SmGKxnmIvACp8Q","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_is_hidden":false,"apple_news_is_paid":false,"apple_news_is_preview":false,"apple_news_is_sponsored":false,"apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":"\"\"","apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"footnotes":""},"categories":[21,2],"tags":[544],"acf":[],"apple_news_notices":[],"featured_image_urls":{"full":["https:\/\/knowtechie.com\/wp-content\/uploads\/2017\/06\/google-search.jpg",1137,599,false],"thumbnail":["https:\/\/knowtechie.com\/wp-content\/uploads\/2017\/06\/google-search-150x150.jpg",150,150,true],"medium":["https:\/\/knowtechie.com\/wp-content\/uploads\/2017\/06\/google-search-300x158.jpg",300,158,true],"medium_large":["https:\/\/knowtechie.com\/wp-content\/uploads\/2017\/06\/google-search-768x405.jpg",768,405,true],"large":["https:\/\/knowtechie.com\/wp-content\/uploads\/2017\/06\/google-search-1024x539.jpg",1000,526,true],"1536x1536":["https:\/\/knowtechie.com\/wp-content\/uploads\/2017\/06\/google-search.jpg",1137,599,false],"2048x2048":["https:\/\/knowtechie.com\/wp-content\/uploads\/2017\/06\/google-search.jpg",1137,599,false],"post-thumbnail":["https:\/\/knowtechie.com\/wp-content\/uploads\/2017\/06\/google-search-1000x599.jpg",1000,599,true],"mvp-post-thumb":["https:\/\/knowtechie.com\/wp-content\/uploads\/2017\/06\/google-search-1000x599.jpg",1000,599,true],"mvp-mid-thumb":["https:\/\/knowtechie.com\/wp-content\/uploads\/2017\/06\/google-search-400x240.jpg",400,240,true],"mvp-small-thumb":["https:\/\/knowtechie.com\/wp-content\/uploads\/2017\/06\/google-search-80x80.jpg",80,80,true],"lets-review-360-240":["https:\/\/knowtechie.com\/wp-content\/uploads\/2017\/06\/google-search.jpg",360,190,false]},"post_excerpt_stackable":"<p>More needs to be done to combat the prevalence and discoverability of deepfake pornography<\/p>\n","category_list":"<a href=\"https:\/\/knowtechie.com\/category\/internet\/\" rel=\"category tag\">Internet<\/a>, <a href=\"https:\/\/knowtechie.com\/category\/news\/\" rel=\"category tag\">News<\/a>","author_info":{"display_name":"Kevin Raposo","author_link":"https:\/\/knowtechie.com\/author\/snakeeys5\/"},"comments_num":"0 comments","taxonomy_info":{"category":[{"value":21,"label":"Internet"},{"value":2,"label":"News"}],"post_tag":[{"value":544,"label":"News"}]},"featured_image_src_large":["https:\/\/knowtechie.com\/wp-content\/uploads\/2017\/06\/google-search-1024x539.jpg",1000,526,true],"comment_info":0,"category_info":[{"term_id":21,"name":"Internet","slug":"internet","term_group":0,"term_taxonomy_id":22,"taxonomy":"category","description":"Tons of cool stuff launches on the internet every day. We'll help you keep up to date on internet news and give you a place to learn it all here.","parent":0,"count":473,"filter":"raw","term_order":"23","cat_ID":21,"category_count":473,"category_description":"Tons of cool stuff launches on the internet every day. We'll help you keep up to date on internet news and give you a place to learn it all here.","cat_name":"Internet","category_nicename":"internet","category_parent":0},{"term_id":2,"name":"News","slug":"news","term_group":0,"term_taxonomy_id":2,"taxonomy":"category","description":"Need to catch up on the latest tech news happening right now? Well, this is a good place to start. Learn everything that's happening in tech right now.","parent":0,"count":9154,"filter":"raw","term_order":"1","cat_ID":2,"category_count":9154,"category_description":"Need to catch up on the latest tech news happening right now? Well, this is a good place to start. 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